Content & Social Media Manager
About the role
About the role
Job Overview
We’re looking for a Content & Social Media Manager to join our PR and Content team.
This is a content-first role with a strong focus on social. Sitting within the PR & Content team, you’ll be responsible for planning, creating and managing content that helps our clients build visibility, credibility and engagement across multiple channels.
You’ll work across a range of B2B clients, as well as supporting our own agency marketing. A key part of the role will be identifying opportunities within existing PR, thought leadership and campaign content and turning it into engaging, multi-format content that extends reach and impact.
The ideal person will be ideas-led and proactive. Someone who can take a message or insight and bring it to life across the right formats and channels, rather than defaulting to a single approach.
This is a client-facing role in a fast-paced agency environment, so you’ll need to be organised, proactive and confident working with both clients and internal teams.
Key Responsibilities
- Planning and delivering content and social media activity across a portfolio of B2B clients
- Developing content plans aligned to client objectives and campaigns
- Managing content calendars, scheduling and publishing
- Leading community management and audience engagement
- Creating content across formats, including social posts, blogs, case studies and campaign assets
- Identifying opportunities to repurpose PR, thought leadership and campaign content into new formats to maximise reach and value
- Taking a channel-agnostic approach, matching content to the most effective formats and platforms
- Supporting employee advocacy and influencer-style activity, particularly on LinkedIn
- Working closely with PR, creative and account teams, including briefing and collaborating with our creative production team
- Monitoring and reporting on content and social performance, using platform analytics and GA4 to understand what’s working and why
- Analysing performance data to make informed recommendations and continuously improve content effectiveness
- Tracking content activity against wider campaign and client objectives, helping demonstrate the impact of content on engagement, traffic and lead generation
- Supporting Lesniak Swann’s own social and content activity
Requirements
- Up to 5 years’ experience in a content, social or B2B marketing role
- Strong experience creating social-first content, particularly for LinkedIn
- Ideas-driven, with the ability to turn one concept into multiple engaging content formats
- Confident in managing social channels and content end-to-end
- Experience in content repurposing and adapting content across formats and channels
- Strong writing skills and the ability to simplify complex topics
- Experience in community management and audience engagement
- Comfortable using analytics to evaluate and improve performance
- Organised, proactive and able to manage multiple projects
- Confident working with clients and internal teams
Desirable skills
- Experience with paid social campaigns (LinkedIn/Meta)
- Exposure to SEO or website content optimisation
- Experience with employee advocacy or influencer-style programmes
How to apply
How to apply
To apply, please email:
- Your CV
- A cover note in a content format of your choice
- Examples of your work
Your cover note doesn’t need to be a traditional document. It could be a LinkedIn post example, carousel or another format.
We’re interested in how you think about content, audience and channels, not how polished it looks.
Email alexs@lesniakswann.com stating what you could bring to the position and let us know your favourite brand doing content well right now.
As a B Corp certified business, we believe that a diverse, equitable and inclusive team makes us stronger. We welcome applications from all backgrounds and are committed to creating a recruitment process that works for everyone. Please let us know if you need any adjustments.
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